According to new reports, Australia’s new tourism campaign has been ridiculed by a spoof website and various social networking sites. Now Tourism Australia, the company behind the campaign, is considering legal action against the creator of the “nothinglikeaustralia.net” website. It is believed to have been registered in the United States just minutes after the campaign was unveiled.

The site itself features the very famous image of the late Steve Irwin with his son Bob inside a reptile enclosure where a crocodile was waiting to be fed. It goes along with the tag line that states: There is nothing like taking a child to work.

Another image that is found on the site is of the famous Chamberlain case. It shows her with her daughter Azaria, and the line reads: There is nothing like a dingo taking a baby. There is even a picture showing a mob beating a man that has the tag line: There is nothing like welcoming a guy to a new place.

The Tourism Australia campaign has also been mocked by a Facebook page set up by Tourism New Zealand, which features the image of Steve Irwin as well. Tourism New Zealand’s Facebook profile includes the caption that says: Nothing like Australia; 100 percent “betterer,” 100 percent Pure New Zealand. They go on to say that it’s nothing personal; they love the new advertising campaign, but they are nothing like Australia, Love from New Zealand.

Of course, Tourism New Zealand also set up accounts on social networking site Twitter and photo sharing site Flickr. All of these profiles have one thing in common, and that is the fact that they are bashing Tourism Australia.